🌿 About The Difference

We’re building a simple way to see how diet changes can add up over time.

The Difference compares dietary patterns using published average CO₂e footprints and shows the estimated impact of switching from one pattern to another over days, months, or a year.

About

Food choices are personal — but the climate impact of dietary patterns can be compared using research averages. This site is meant to be a clear, friendly starting point for exploration.

We focus on: transparency (show the sources), simplicity (a few inputs, instant results), and usefulness (real-world equivalences that make “kg CO₂e” easier to visualize).

We run this project independently, with voluntary contributions to help cover hosting and support continued development and use low CO₂ servers to reduce our footprint while running the site 🌿.

Note: results are estimates for education and comparison — not exact personal accounting. Real emissions depend on what you eat, how much, and where food comes from.

Motivation

  • Make trade-offs tangible with everyday equivalences.
  • Encourage small steps — even a few meat-free days can matter.
  • Stay transparent about assumptions and limitations.
Updates

We’ll add more equivalences and improve the experience over time.

Kiera and Jack

Who we are

We’re Kiera and Jack — an environmentally conscious couple who wanted a simple, transparent way to compare the footprint of different diets.

The Difference is built to be practical and easy to use, with research-based averages and clear methodology. Our goal is to help people explore the impact of small changes — without guilt, judgement, or paywalls.

🌿 Evidence-led 🧮 Simple comparisons 🔍 Transparent methodology
Find us

We share occasional updates and new features here:

Support The Difference

If you’ve found this tool useful, a voluntary contribution helps cover hosting and supports continued development — improving the calculator, adding better equivalences, and refining the mobile experience.

  • Keep the site online and fast
  • Add more equivalences and data sources
  • Improve accessibility and usability

Contributions are optional and do not unlock features — they simply help support development and long-term maintenance.

Support

Voluntary contribution via Stripe to help cover hosting and support continued development.

Support the project

Optional — no paywalls. Not tax-deductible.